Arriva

Arriva

Arriva is the biggest bus operator and the second-ranking train operator in Denmark. Arriva operates buses in nearly every part of the country and provides employment for approximately 3.500 bus drivers nationwide. But how do you tie together an organization where leaders and employees have many loyalties, do not necessarily speak Danish and do not use social media? In collaboration with the Communications Director, OXY created an internal communication strategy closely connected to the business strategy, HR and other necessary elements.